Giornata Europea
delle Lingue
The European Day of Languages is an important moment, which encourages
us perceive diversity as a resource.
We worked on
cromatic contrasts
to emphasize differences,
while avoiding gender
and ethnical
stereotypes.
Both sharp and
morbin shapes
got paired up
to communicate that,
contrast doesn't always
mean disarmony.
We chose Source Sance as main font, because we wanted to give an
institutional look with a modern twist.
We also designed
an interactive experience
to break the borders between the festivel space, encourage curiosity,
and reach the audience beyond time and geography.
The social media campain was also designed to remand at the visual
identity of this year programme.
If you want to know more about the video we realized for the Autonomous
Province of Bolzano, visit the
Event page
and learn about all the initiatives!
